Everyday Bottle

I was brought in to update a product & facilitate the re-launch of the brand.

Everyday. was a digitally native direct to consumer brand in the health & wellness space. Everyday produces a simple product that keeps you hydrated & on track. Emphasis is placed on a content marketing strategy focused on new recipes, self care, & wellness education. 

I refined the product positioning, lead the rebrand, and developed the e-commerce site & content marketing strategy.